Apart from writing unique content and providing the best about a topic, I suggest you to have a simple to do list as mentioned in this post. I would like to make myself clear with the idea behind this post. It's not any where related to content (say an article with a to do list that tells how to write your article more effectively) - rather, it deals with few simple practices related to coding and spreading your article to make the best of out of your content.
1. EQUIP YOURSELF (OPTIONAL)
The first and foremost thing you need to ensure before you publish a post on your blog is to ask yourself this question - Do I have the right tool for the right job? This includes the images or videos on your post and the tools to optimize them as well - say, for example, Adobe Photoshop. I highly recommend you to attach at least one image per post because apart from attracting people to read the post, images convey better meaning than the words do.
I'm sure few might contradict with my point about a minimum of one image per post. To those contradict, just read the following comparison. I would compare a post without image to an editorial page on "The Hindu". Though it is rich with content, only few people have the patience to read them where as, a post with image would be like the first page/sport's page - quickly captures our heart and pushes our mind to read the article.
2. OPTIMIZE YOUR IMAGES (RECOMMENDED)
I'm sure many would do the first step that I mentioned above. That's the basic one! Next, optimizing your images for SEO. This is one of the most important step that every newbie should follow. I know that the pro's would already be doing this. I strongly recommend you to read the following article if do not know how to optimize your images for SEO - 3 Tips To Make Your Images SEO Friendly. It will drive traffic from images and improve your blog rankings on search engines. Forgot to mention that I usually smush my images before I upload them on blogger - to improve the speed of your blogger blog (Speed Up Your Blog - Tips And Tools).
3. OPTIMIZE YOUR LINKS (RECOMMENDED)
This is another important that should be done when you publish on blogger. When you include a link on your post, the default coding on blogger is such that the link opens the new page on the existing page. That is, when people click on the link, they move to new page while your blog becomes inaccessible - it does not open on a new tab/window. It is very important that you make the coding right so that, the visitor is taken to the link on a new tab while your blog still is on another tab.
For example, I recommended the article about optimizing images for SEO on blogger. Did you notice that when you hit the link, it opened up on new tab/window? It did not open on the same tab. If that happens , then it will disturb with the continuity in reading the post. So, optimize your links for SEO and readability by adding the extra codes.
4. FINAL TOUCH (OPTIONAL)
Once you finish writing your article, I suggest you add a line welcoming your readers and encouraging them to comment. Apart from that, let them know they have some benefit when they comment say, you gain back links for every comment you make. I recommend you to read about making your blogger blog dofollow - How to make your blogger blog dofollow? Preview your post before you publish. This is very important for webmasters. Check whether your tutorials are perfect, coding is correct and the text appears the way you want.
5. SPREAD YOUR ARTICLE (RECOMMENDED)
One important thing which every one should do is to spread their article. After you publish a post on your blog, make sure you drive traffic to it. Try entering to discussions and leave a link to your post. Comment on blogs related to your niche. Spread it via the social media. I recommend you tweet your article once after you complete your post. After tweet, a Facebook like. Then, ping your blog - call the search engines.
I have listed the to do list which I follow for every article I publish on my blog. I hope you have one. If not, create one. Please, do share with us if you got some other unique step that you regularly follow on your blog. We would love to hear from you.